How to fail.  Epically. 

I just read that Roadies has been cancelled. So was Vinyl. No one gives a shit about TV shows about the music industry. It can’t be mythologized. It’s dead. Whoda thunk it ten years ago? What about publishing ? Another myth-ridden beast, gasping. As is advertising, replaced by algorithms and fast-forward buttons. Newspapers are folding. Movies, yawn. Trump blew up the conventional. Apple can’t do the job without Jobs. Even flossing has been debunked.

Change is afoot. Rampant.

Why should you escape unscathed?

What if the rules that always worked, suddenly don’t ? How will you survive?

Here’s a thought:

Instead of fleeing failure, what if you embrace it?

Leap.

Drop excuses.

Cut your safety line.

Make shit. Wild shit. See if it sticks to the wall. If not, archive the lesson, open a new file, repeat.

Take a massive risk that could destroy everything. Make it worth it.

Fail so hard you learn something serious.

Stop whining and worrying.

Stop trembling and clenching.

Stop thinking you know what will happen. You have no idea. Assumptions are just one more excuse for inertia.

Stop fearing the future and start building it.

Try shit. Get creative.

It’s time and you know it.