When you make something with no consideration of the outside world, no interest in other people’s opinions, no desire to find a market for your product, but just simply because it expresses how you feel, because you find it interesting, because it something you want to do — your creation is authentic.
Being authentic does have a price. You may not be compensated as handsomely as if you created something designed just to satisfy others (but then again, you might). But it’ll compensate you in other ways that are much more meaningful and lasting —like insight, community, credibility, beauty, value and truth.
If you make something authentic, there will be other people who react to it the same way you do. There may or may not be an enormous numbers of those people, but those who do will view your work as extremely meaningful. They may react to it as strongly as you do. Or maybe even in a more interesting way. They may well see stuff you were blind to and give you fresh insight into your own creation and experience.
Worry less about what others will think about what you’re making and focus instead on what matters to you, right now.
Mine your inner life, your beliefs, your experiences, your own personal language. What truly speaks to you?
PS Don’t obsess about this idea. Ironically, if you care too much about authenticity, you may just end up being a tragic hipster.